Company Profile

360° Virtual Tour

Click and drag to view more

Company Overview

Supplying Walmart, Sears, Target, New Look and Landmark

Samples ready in 5 days|CE and REACH marks|OEM/ODM services available

Global Leader in Fashion Eyewear Solutions Since 2010
Founded in 2010, START has evolved into a vertically integrated eyewear powerhouse, specializing in premium sunglasses, optical frames, and reading glasses. With over 15 years of OEM/ODM expertise, we empower global brands through cutting-edge design and robust supply chain capabilities.

Manufacturing Excellence

  • Certified Quality System: Our operations comply with strict standards, including C-GMP, ISO 14001, BSCI, Sedex, and SCAN, ensuring top-notch quality.
  • Strategic Brand Partnerships: We are trusted by renowned brands such as Target, The Children's Place, Landmark, LPP S.A., and Gloria Jeans.
  • Full-Cycle Solutions: We offer integrated services, covering everything from concept design to final delivery, providing a seamless experience for our clients.


Competitive Edge

  • Innovation Engine: Driven by a dedicated R&D team and trend forecasting, we update over 100 SKUs monthly, keeping up with the latest fashion trends.
  • Agile Production: With a lead time of 30-45 days and an on-time delivery rate of 98%, we ensure prompt fulfillment of orders.
  • Cost Efficiency: Through lean manufacturing practices, we achieve 30% annual cost optimization, delivering high-quality products at competitive prices.


Core Competencies

  • Seasoned Expertise: With a 15-year track record in mass customization (minimum order quantity of 500 pieces), we can accommodate diverse customer needs.
  • Dedicated Service: Our 1-on-1 project management, supported by a multilingual team, guarantees effective communication throughout the process.
  • Responsive Operation: Enjoy a 24-hour quotation service, 7-day sampling, and flexible payment terms, making collaboration with us efficient and hassle-free.


Become Our Next Success Story
Elevate your eyewear collection by partnering with us. We combine European design aesthetics with Asian manufacturing efficiency. Let's discuss how our supplier solutions can drive your brand's growth and create a win-win situation.

Basic Information

Total Capitalization
US$100,000 to 199,999
Year Established
2010
Total Employees
200 to 249
Company Certificate
ISO 9001:2015
Product Certificate
GRS, CE
Business Type
 Exporter ,  Manufacturer

Trading Capabilities

Total Annual Sales
US$5,000,000 to 5,999,999
Export Percentage
100 percent
OEM Service
Yes
Small Orders Accepted
Yes
Brand Names
NA
Payment Terms
T/T or L/C
Main Competitive Advantages
Buyer's Specifications Accepted, Experienced R&D Department, Large Product Line, OEM Capability, Production Capacity, Reliability
Other Competitive Advantages
NA
Major Customer
Landmark, The Hilsinger Company, Gabbiano S.p.A., Ferdinand Menrad GmbH + Co. KG, Romano Acampora GmbH, Suntech Optics.
Export Markets
 Australasia ,  Central/South America ,  Eastern Europe ,  North America ,  Western Europe ,  Asia

Business Registration Details

Registered Company
温州新方国际贸易有限公司
Registration Number
91330302552887682M
Company Registration Address
浙江省温州市鹿城区南汇街道勤民路599号玉鸣园18幢1101室
* In China, company names and addresses are registered in Chinese only.

Production Capacity

Factory Information

Factory Size
8200 Square Metre
No. of Production Lines
NA
Number of Production Staff
100 to 149
Number of QC Staff
20 to 29
Year Established
2004
Number of R & D Staff
10 to 19
Address
19 Baoshi Road, Coastal Industrial Park, Qiansuo St, Jiaojiang, Taizhou, Zhejiang, China

Other Production Capacity

Site Advantages
Located in an industrial agglomeration area with perfect infrastructure, convenient transportation, and low transportation costs.

Quality Control

Other Quality Control

Description of Quality Control/Technical Support Department
An independent department is responsible for checking the safety and quality of all newly developed products as well as those that are mass-produced for buyers.
Quality Control Procedures
Quality Control personnel who are all experts in their respective product assignments check the quality at every stage of production, from the incoming raw materials to the finished product.
Origin of Materials and Components
10% imported, 90% local. We mostly source our materials locally.

R&D Capabilities

Other R&D Capabilities

Machinery and Equipment Used
Computer modeling machine Plastic injection machine
Location of Facilities
Wenzhou
Procedures and Practices
We pride ourselves on our ability to develop new designs that incorporate the latest fashion trends, providing customers with the products their markets demand.

Business Registration Profile

by SGS

The supplier information below has been obtained from relevant government agencies in the supplier's country and is subject to change without prior notice. Business Registration Profile verification procedures were conducted by SGS, a third-party credit agency

Read Disclaimer
Registered Address
Room 1101, Building 18, Yumingyuan, No.599, Qinmin Road, Nanhui Street, Lucheng District, Wenzhou City, Zhejiang Province
Incorporation Date
2010/03/21
Legal Form
Limited liability company (natural person investment or holding)
Company Status
Live
Registration Agency
Market Supervision Administration of Wenzhou Lucheng District Municipality
Registration No.
91330302552887682M
Authorized Capital
RMB2,000,000
Paid-Up Capital
NA
Import & Export License
Yes
Legal Representative
Chen Jianyun
Business Scope
General business items are: sales of Class II medical devices; sales of daily masks (non-medical); sales of glasses (excluding contact lenses); sales of optical instruments; sales of toys; sales of daily necessities; sales of electronic products; sales of textile products; wholesale of cosmetics; wholesale of protective equipment for medical staff; wholesale of clothing and accessories (Except for items that require approval according to law, business activities can be carried out independently with a business license in accordance with the law.) The permitted business items are: food business (sale of pre-packaged food); import and export of goods; import and export of technology (Projects that require approval according to law can only be carried out with the approval of relevant departments, and specific business projects shall be subject to the approval results.)
Business Permit Expiry
9999/09/08
Shareholders
Zhou Xiaoyan;Chen Jianyun

Certifications

Company Certifications
Image Standard /Number Issued by Available Date Scope/Range
  • ISO 9001:2015 ISO 9001:2015 ChinaCoalAssocationCericaionCenter(Bejing)

    2024/08/07

    -

    2026/06/28

Product Certifications
Image Standard / Number Issued by Validity Product Name Model
  • GRS GRS Intertek

    2025/12/01

    ~

    2026/11/26

    Worn accessories View list
  • CE CE CELAB

    2019/06/11

    ~

    No Expiry Date

    sunglasses View list

Codes Of Conduct

Equal Employment Opportunity/Non-discrimination
We believe that all terms and conditions of employment should be based on an individual's ability to do the job and not on the basis of personal characteristics or beliefs. We provide employees with a working environment free of discrimination, harassment, intimidation or coercion relating directly or indirectly to race, religion, sexual orientation, political opinion or disability.
Policy on Forced Labour
We do not use any prison, slave, indentured, or forced labor in the manufacture of any of our products.
Policy on Child Labour
We do not utilize child labor in the production of any product. We do not employ any person under the age of 15 (or 14 where local law allows), or the age at which compulsory schooling has ended, whichever is greater.
Policy on Hours of Labour
We maintain reasonable employee work hours based on the limits on regular and overtime hours allowed by local law, or where local law does not limit the hours of work, the regular work week. Overtime, when necessary, is fully compensated according to local law, or at a rate at least equal to the regular hourly compensation rate if there is no legally prescribed premium rate. Employees are permitted reasonable days off (at least one day off in every seven-day period) and leave privileges.
Policy on Coercion and Harassment
We acknowledge the value of our staff and treat each employee with dignity and respect. We do not use cruel and unusual disciplinary practices such as threats of violence or other forms of physical, sexual, psychological or verbal harassment or abuse.
Policy on Compensation
We fairly compensate our employees by complying with all applicable laws, including minimum wage laws, or the prevailing local industry wage, whichever is higher.
Policy on Health and Safety
We maintain a safe, clean and healthy environment in compliance with all applicable laws and regulations. We provide adequate medical facilities, clean restrooms, reasonable access to potable water, well-lit and ventilated workstations, and protection from hazardous materials or conditions. The same standards of health and safety are applied in any housing we provide for our employees.
Policy on Concern for the Environment
We believe it is our duty to protect the environment and we do this by complying with all applicable environmental laws and regulations.
Policy on Sensitive Transactions
It is our policy to prohibit employees from entering into sensitive transactions -- business dealings generally considered to be either illegal, immoral, unethical or to reflect adversely on the integrity of the Company. These transactions usually come in the form of bribes, kickbacks, gifts of significant value or payoffs made to favorably influence some decision affecting a company's business or for personal gain of an individual.
Policy on Commercial Bribery
We prohibit employees from receiving, directly or indirectly, anything of value in return for using or agreeing to use his or her position for the benefit of that other person. Similarly, commercial bribes, kickbacks, gratuities and other payoffs and benefits paid to any customer are prohibited. However, this does not include expenditures of reasonable amount for meals and entertainment of customers if they are otherwise lawful, and should be included on expense reports and approved under standard Company procedures.
Accounting Controls, Procedures and Records
We accurately keep books and records of all transactions and the dispositions of our assets as required by law, as well as maintain a system of internal accounting controls to ensure the reliability and adequacy of our books and records. We ensure only transactions with proper management approval are accounted for in our books and records.
Use and Disclosure of Inside Information
We strictly prohibit disclosure of material inside information to persons within the company whose positions deny access to such information. Inside information is any data that has not been publicly disclosed.
Confidential or Proprietary Information
We take extra care to keep our customers' trust and confidence in us. Thus, we prohibit employees from disclosing confidential or proprietary information outside the Company that could be harmful to our clients, or to the Company itself. Such information may only be shared with other employees on a need-to-know basis.
Policy on Conflicts of Interest
We designed our policy to eliminate conflicts between the interests of employees and the Company. Since it is difficult to define what constitutes a conflict of interest, employees should be sensitive to situations which could raise questions of potential or apparent conflicts between personal interests and the Company's interests. Personal use of Company property or obtaining Company services for personal benefit may constitute a conflict of interest.
Policy on Fraud and Similar Irregularities
We strictly prohibit any fraudulent activity that might injure our customers and suppliers, as well as the Company. We follow certain procedures concerning the recognition, reporting and investigation of any such activity.
Policy on Monitoring
We adopt a third-party monitoring program to confirm the Company's compliance with this Code of Conduct. Monitoring activities may include announced and unannounced on-site factory inspection, review of books and records relating to employment matters, and private interviews with employees.
Policy on Inspection and Certification
We designate one or more of our officers to inspect and certify that the company's Code of Conduct is being observed. Records of this certification shall be accessible to our employees, agents, or third parties upon request.
Intellectual Property
We strictly follow and respect all Intellectual Property rights during the conduct of our business across both worldwide and domestic markets.

Services and Support

Sample Policy
We will provide free samples of products upon thecustomer's request. To help us decide favorably on sample requests, we ask interested customers to send comprehensive buyer information for our review. All sample shipments will be either by air or by sea, with taxes and shipping costs paid by the customer.
Guarantee
We guarantee our products to be free from manufacturer defects. Liability under this warranty is limited to the replacement of any product found to be defective under normal use.
Export/Import Support
Wenzhou Start International Co., Ltd is committed to delivering quality service, especially regarding questions about exporting products to your location. Contact us now.
After Sales Services
Our customer service personnel are experienced product specialists who can answer your questions 7 days a week from 9 am to 4 pm. Contact us now.
Customer Service e-mail
Service@start-international.cn

Newsroom

April 2025 Global Sources Hong Kong Show
April 2025 Global Sources Hong Kong Show

Trading Services

Trading Activities
We have been successfully conducting both import and export activities worldwide for one year with suppliers and buyers.
Product Range
  • Eyewear
  • Eyeglasses case
  • Supply Chain Elements
    Our supply chain management focus is to provide a competitive advantage by working with our supply base to meet and exceed the needs of customers.


    Practices include a supplier evaluation process used by commodity teams who assess the desirability of a supplier for long-term alliance relationships.

    OEM Services
    We provide OEM service to all buyers around the world. Any design and requirement from buyers will be welcomed.
    Quality Control Measures
    Our product testing process is strictly monitored to ensure the best quality for our clients. We inspect every step of production from basic materials to the finished products.
    Product Inspection and Documentation Policies
    Our quality control team strictly checks the specifications of the products before delivery to any buyer.
    Product Shipping Terms for Buyers
    All relevant taxes and shipping costs are to be shouldered by the buyer.
    Minimum Order and Delivery Terms
    A minimum order of 2,000 pieces for each product.
    Staff and Management Structure
    Our management team works very closely with staff in ensuring the development of quality products.
    Staff Verbal and Written Communication Skills
    All our staff are able to effectively and professionally communicate through written and verbal skills in both the English and Cantonese language.
    Major Buyers
  • Walmart
  • Sears
  • Landmark Group
  • Hilco
  • Noble
  • OEM/ODM

    Factory OEM/ODM Capabilities
    Our professional staff and state-of-the-art equipment allow us to have the capability to design and manufacture a wide range of new items according to the buyer's requirements. Our ability to provide buyer labels and design services for our clients makes us an attractive choice.
    Number of Production Lines
    10
    Factory Size
    8200.0 Square Metre
    Number of QC Staff
    5 to 9
    Number of Production Staff
    100 to 149
    Number of R & D Staff
    5 to 9
    Years of OEM/ODM Experience
    15
    Design Services Offered
    Customized designs are available.
    Buyer Labels Offered
    Buyer labels are offered and accepted. We can provide the printed labels, labeling and packaging materials, including printed carton, container label and package inserts, used by the buyer and bearing the buyer's name for each product.
    Materials/Components Used
    Plastic/metal
    Machinery and Equipment Used
    Plastic injection machine
    Major Markets Served
    Eastern Europe, North America, Mid East/Africa, Central/South America, Australasia, Western Europe, Asia
    Main OEM Customers
    Target, The Children's Place, Landmark, LPP S.A., Gloria Jeans

    Visit Us

    Direction to the Main Office Building Location
    Wenzhou Start International is located in the central business district of Wenzhou. We are located approximately 25 minutes from Wenzhou's Yongqiang Airport and five minutes from the Wenzhou railway station.
    Hotel Name
    Sheraton Hotel
    Room Price(US$)
    US$150-200
    Hotel Address
    No. 292, Chenzhan Road, Wenzhou, Zhejiang, China

    Send a direct inquiry to this supplier

    0/ 1500
    • Instant Service

    • Leave us Feedback

    • Download App

      Scan the QR code to download

      iOS & Android
      iOS & Android
      (Mainland China)
    • Take Our Survey